Points North Magazine :: Advertising

Advertise in Points North

90,000 total copies distributed per month

Free copies available at almost 900 locations, including the most exclusive retail establishments such as North Point Mall and Phipps Plaza

22,000+ copies mailed to homeowner, subscribers and businessowners in 36 distinct ZIP codes in northern Atlanta communities

Reaches consumers in the most affluent area in metro Atlanta

A target audience of individuals and couples, ages 30 to 55, who live and/or work in our primary distribution area

Editorial content targets readers who lead an active, upscale lifestyle

CPM of less than $46 for a full-page, four-color ad

Member of the Audit Bureau of Circulations

2008 Deadlines

Issue	Ad Space Closing New Ad Deadline	Supplied Disk Deadline	PublicationDate
January	Nov. 9	Nov. 16	Dec. 21
February	Dec. 7	Dec. 14	Jan. 23
March	Jan. 11	Jan. 18	Feb. 25
April	Feb. 8	Feb. 15	March 24
May	March 7	March 18	April 24
June	April 11	April 18	May 23
July	May 9	May 16	June 23
August	June 6	June 18	July 23
September	July 11	July 18	Aug. 25
October	Aug. 8	Aug. 15	Sept. 23
November	Sept. 5	Sept. 17	Oct. 24
December	Oct. 10	Oct. 17	Nov. 24

Ad Dimensions

Size	Width (inches)	Depth (inches)
Full page*	8.375"	10.875"
Full page live area	7.375"	9.875"
2/3 page	4.8125"	9.75"
1/2 (horizontal)	7.375"	4.75"
1/2 (vertical)	3.5625"	9.75"
1/3 (vertical)	2.3125"	9.75"
1/3 (square)	4.8125"	4.75"
1/4 page	3.5625"	4.75"
2 page spread	16.75"	10.875"
1/2 island	4.75"	7.375"

*(add 1/8" for bleed on all sides)

Graphic Specifications

Acceptable File Formats: Adobe InDesign and high resolutionMagazine Trim Size: 8.375” x 10.875”
Bleed (Full Pages Only): 0.125” minimum
Binding Method: Perfect Bound
Acceptable File Formats: Adobe InDesign and high resolution PDFs are our preferred formats. We also accept Adobe Photoshop, Adobe Illustrator, QuarkXpress and high resolution Tiffs and EPS’.
Line Screen: 150 lpi
Resolution: 300 dpi
Preparing Digital Files: Files can be accepted by one of the following methods: CD, email (5 megabyte limit), or FTP upload.

Points North is produced entirely on a Macintosh system.
Preferred file formats are native InDesign files, high-resolution PDFs, EPS’, or Tiffs.
Resolution for images should be at least 300 dpi at actual size.
Supplied files must be in CMYK format. No RGB files accepted.
Complete layouts created in illustration programs such as Adobe Illustrator must be saved in EPS format and all fonts must be converted to outlines.
Supply all image files and fonts used in your layout.
We DO NOT accept layouts, illustrations or logos created inthe following programs: Microsoft Word, Publisher, Excel, and PowerPoint.

Proofs : A black & white or color proof must be sent with each layout file. Proof and page file must have crop marks indicating trim. If the ad is not accompanied by a required proof, Points North will not be responsible for the final printed piece, including but not limited to: color variations and missing or incorrectly flowed text.

For more information on graphic specifications, contact your sales representative.